Robert J Frassetto |

Bio

Representing professional sports organizations, national commercial retailers, Fortune 100 and 500 companies, universities and other educational institutions, consumer and industrial product manufacturers, property owners, and business organizations throughout Northern and Central California, Robert Frassetto integrates remarkably diverse litigation experience into focused advocacy.

Beyond defending premises liability, strict product liability, sports, leisure, and entertainment liability, catastrophic loss, fire, intentional tort, and contract claims, Mr. Frassetto serves as a private mediator and court-appointed settlement referee. He served as one of the original 100 Panel Mediators for the award-winning California Court of Appeal, First Appellate District mediation program. A graduate of the Harvard Negotiation Insight Initiative Masters in Mediation program, he has served pro bono as a Settlement Mentor and Panel Mediator, Contra Costa County Superior Court; Day-of-Trial Settlement Mentor/Mediator, Alameda County Superior Court; and Panel Arbitrator, Alameda County Bar Association Attorney-Client Fee Dispute Committee.

Mr. Frassetto is a past President of the Alameda County Bar Association, past President of Friends of UCLA Men's Rowing, past two-term Education Committee Chair of the Association of Defense Counsel of Northern California and Nevada (ADCNC), and past two-term Chair of the Alameda County Bar Association Alternative Dispute Resolution Section. He is a member of the Bar Associations of Alameda, Contra Costa, Monterey, Sacramento, and San Francisco Counties, the State Bar of California, the ADCNC, and the Defense Research Institute (DRI).

Mr. Frassetto regularly makes continuing education presentations to bar associations and professional groups, trade associations, and claims organizations and he has written and lectured on a variety of subjects, including effective cross-examination techniques, legal ethics, neck and back injury claims, closed head injuries, how to take a pre-litigation statement effectively, indoor air quality, mediation, the language of negotiation, and California’s adoption of CACI jury instructions. He currently serves on the boards of multiple non-profit organizations.

Robert J Frassetto

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